Bhavesh Bhuva

Free CRO calculator

See what a small conversion uplift could be worth.

Project the additional orders and revenue your current traffic could generate when your conversion rate improves—before spending more to acquire visitors.

Your inputs

Traffic & conversion

Currency

The number of visits your store receives each month.

%

Orders as a percentage of total sessions.

₹

Average revenue generated by each order.

%

Use an absolute uplift: 1.5% + 0.3% becomes 1.8%.

%

Reduces projected revenue without changing order volume.

%

Accounts for revenue expected to be returned or refunded.

How this works

Make the upside visible before you prioritise the work.

The calculator applies an absolute uplift to your current conversion rate, then estimates orders from the same monthly traffic. Discounts and returns reduce revenue, not order volume.

Example

A 1.5% conversion rate plus a 0.3% uplift becomes 1.8%—not 1.505%.

This is a directional model, not a financial forecast. Use conservative assumptions and validate the result against your analytics, margins and actual return behaviour.

Want to turn the projection into a practical CRO plan?

I can help identify which parts of your store and funnel are most likely to unlock the improvement.